Cora Fattori

For Cora Fattori, we developed the strategy and identity for her personal branding campaign, later extending the work to the communication of her civic list “F”. The goal was to stand out from traditional political communication by creating a fresh, youthful, and impactful language capable of authentically representing both the candidate’s profile and the values of the list.

The implementation of the strategy resulted in an original and innovative communication within the local landscape, capable of capturing attention and engaging the public. Thanks to a creative and targeted approach, Cora Fattori strengthened her visibility and credibility, making her political brand both recognizable and compelling, and establishing a more direct and effective relationship with voters and supporters.