House Of

For House Of, a Fano-based format focused on Rap and Hip Hop culture, we developed the brand’s visual identity, defining a coherent and distinctive visual language. The created identity was then applied across various communication tools, designed to reflect the philosophy of the format and its deep connection to urban culture.

Among the developed assets, the management of event flyers allowed us to fully express the brand’s creativity, creating fresh, impactful, and disruptive content within the local context. This approach strengthened the image of House Of as a reference point for the Rap and Hip Hop scene in Fano, making the format’s visual communication immediately recognizable and memorable.