LOME – Light Of My Eyes is an event format and clubwear brand created with the aim of bringing innovation and identity to the local scene. Our work started from the very essence of the project: combining music, fashion, and vision into a single philosophy. From this, we developed a bold, dynamic visual identity with a Y2K aesthetic, capable of best representing its young and experimental spirit.
Subsequently, the identity was extended across various applications: from posters to merch design, with the aim of creating visual elements and products capable of leaving a lasting impression on both the audience’s memory and wardrobe. A project that expresses a new way of experiencing nightlife, between aesthetics and belonging.

